300+
Distributor Relationships
Our China team has worked with more than 300 distributors and channel partners across China.
U.S.-Based. China-Experienced. Healthcare-Focused.
Bridging Healthcare Innovation with the China Market
Helping innovative healthcare companies turn China market opportunities into commercial reality.
Cloud G helps U.S. and international healthcare companies evaluate, enter, and grow in the Chinese market through local market expertise, established distribution networks, and hands-on commercialization support.
Why Cloud G
A U.S. partner with China commercialization capability
Cloud G works with healthcare companies that need more than a transaction. We combine a U.S. business presence with an experienced China-based sales organization, established distributor relationships, and practical product and regulatory experience.
That makes us a market-entry partner—not just a trading company. We help assess fit, shape the entry path, identify channels, support launch, and manage growth in a market where execution is local.
20+
Sales Team Members
An experienced China-based sales organization with hands-on healthcare market experience.
36
Medical Device / IVD Registrations
Product registrations obtained through our team's previous in-house R&D and commercialization experience.
Intl. + CN
Brand Experience
Past distribution and commercial experience involving international and established Chinese healthcare brands.
Proven Commercial Experience in China
Healthcare market experience across products and channels
Oxford Immunotec
Former Beijing general distributor for TB-related diagnostic products.
Abbott
Long-standing regional distribution experience in North China for respiratory diagnostic products.
Dako
Commercial experience with pathology diagnostic products.
Chinese IVD Manufacturers
Distribution experience with established domestic manufacturers, including Wondfo and Zhongyuan.
Clinical Devices
Broad commercial experience in gynecology, pediatrics, and andrology product categories.
Brand names are referenced solely to describe our team's historical commercial experience and do not imply current affiliation or endorsement.
More Than Distribution
Commercial insight shaped by product development
Our team previously built an IVD R&D operation, developed chemiluminescence analyzers and reagents, and obtained 36 product registrations through that prior experience.
Product positioning
Regulatory pathways
Clinical-market needs
Distributor management
Commercial launch planning
China market feedback
China Market Entry
From initial assessment to long-term growth
01
Market Assessment
Market size, competing products, pricing, hospital demand, and the import-versus-domestic landscape.
02
Regulatory Strategy
NMPA registration pathway, classification, requirements, and feasibility.
03
Distribution Strategy
Matching regional agents, specialty distributors, and end channels by product type.
04
Commercial Launch
Launch, promotion, and sales using existing sales and channel resources.
05
Long-Term Growth
Distributor management, market feedback, competitive analysis, and nationwide expansion.
A Local Operating Context
Entering China requires more than a distributor
Regulatory requirementsProduct competitionMarket pricingClinical adoptionDistributor structuresRegional differences
You don't need to build a China operation from scratch—Cloud G is your ready-made China commercialization platform.
Flexible Cooperation
Start with the model that fits your business
Market Entry Partnership
Assessment, strategy, local execution, and growth support across the market-entry process.
Sales & Distribution Agency
Channel development, distributor coordination, launch support, and commercial management.
Trade Agency
A practical agency path where trade execution is the appropriate model for the opportunity.
Whatever cooperation model you need, talk to us.
Start with a practical conversation about your China opportunity.
Tell us about your product, objectives, and current market position.
About Us
One partner across the China commercialization path
CLOUDG Inc. is a U.S.-based cross-border healthcare business development company headquartered in San Diego, California. We connect international innovation with experienced local market execution in China.
Our Operating Model
U.S. presence. China execution.
Our work is built around the practical needs of healthcare companies evaluating the Chinese market: product-market fit, regulatory feasibility, pricing, channel design, clinical adoption, and sustained commercial management.
Our China-based operating background includes Beijing-based operations established in 2013 in medical device wholesale, an experienced sales organization, stable client resources, an R&D team, and relationships across more than 300 distributors and channel partners.
We bring these capabilities together without limiting a partnership to one structure. Depending on the opportunity, we can support market entry, act as a sales and distribution agent, or work through a trade-agency model.
The Capability Chain
Connected commercial capabilities, not isolated services
U.S. Presence
China Sales Organization
300+ Distribution Relationships
International Brand Experience
Product & Regulatory Experience
One Partner for China Commercialization
2013
China Operating Background
Beijing-based medical device wholesale operations established in 2013.
300+
Channel Relationships
Distributor and channel relationships developed by our China team.
36
Prior Registrations
Medical device and IVD registrations from our team's previous in-house R&D experience.
U.S. / CN
Cross-Border Execution
Business alignment in the U.S. with market-focused execution in China.
Evaluate the opportunity with a team that understands both sides of the market.
China Market Entry
A structured path from market question to commercial execution
We tailor each engagement to the product, regulatory pathway, clinical setting, and channel structure. The work begins with evidence, then moves toward a practical route to market.
Why China
China's scale matters globally
With 1.4 billion people and rising demand for quality healthcare, China is one of the world's largest medical markets. For companies building a global business, a China presence is increasingly part of the plan — the market's size directly affects worldwide commercial results.
01
Market Assessment
We review market size, product segments, competing imported and domestic products, pricing, hospital demand, clinical use patterns, and commercial barriers. The goal is a clear view of where the product may fit and what assumptions need testing.
02
Regulatory Strategy
We map the applicable NMPA registration pathway, product classification, submission requirements, likely evidence needs, timing considerations, and overall feasibility before a company commits to a full launch plan.
03
Distribution Strategy
We identify the channel structure that fits the product: regional agents, specialty distributors, hospital-facing partners, laboratory channels, or other end-market routes. Potential partners are evaluated in the context of product type and target geography.
04
Commercial Launch
We support launch planning, sales enablement, promotion, and channel activation using existing sales resources and distributor relationships where they fit the agreed strategy.
05
Long-Term Growth
We help manage distributors, gather market feedback, monitor competition, refine pricing and positioning, and plan expansion into additional regions or clinical channels.
Built for Execution
Strategy connected to local commercial reality
A China plan has to account for regulatory demands, competition, price sensitivity, clinical adoption, distributor economics, and major regional differences.
Product-market fit
Registration feasibility
Channel economics
Partner selection
Launch coordination
Performance feedback
Engagement Options
Flexible by design
Market Entry Partnership
For companies that need a broad evaluation and coordinated entry plan.
Sales & Distribution Agency
For products ready for local channel development and commercial management.
Trade Agency
For opportunities where transaction and trade execution are the right fit.
Whatever cooperation model you need, talk to us.
Bring us the market question. We will help define the next practical step.
Industry Expertise
Healthcare market experience grounded in product and channel knowledge
Our team has worked across diagnostics, medical devices, laboratory systems, therapeutics, and aesthetic care categories in the Chinese market.
Focus Areas
Commercial and technical context for healthcare products
IVD
Experience spanning analyzers, reagents, product positioning, registration, channel development, and commercial launch.
Diagnostics
Commercial experience across tuberculosis, respiratory, and pathology diagnostics, with knowledge of specialty distribution channels.
Medical Devices
Product experience spanning orthopedic implants, operating room equipment, and pediatric product categories.
Laboratory Solutions
Familiar with laboratory equipment categories and procurement channels, including end-to-end nucleic acid laboratory setup.
Therapeutics
Market development and commercialization experience with gynecological and andrological therapeutic products.
Aesthetic Medicine
Familiar with aesthetic medicine categories and channel dynamics, with relevant market experience.
Product Development Experience
R&D experience that informs commercialization
Our team previously built an IVD R&D operation and worked on chemiluminescence analyzers, fluorescence immunoassay systems, and related reagents. This experience supports more informed conversations about product requirements, registration pathways, clinical use, and route-to-market decisions.
Shown as evidence of our team's prior product development experience. These images are not a product catalog and do not represent products offered for sale by CLOUDG.
Why It Matters
Product understanding changes the market-entry conversation
Distribution decisions are stronger when they reflect how a product is built, classified, used, and supported. Prior R&D and registration work gives our team a practical frame for evaluating readiness and communicating with potential channel partners.
01
Product positioningTranslate technical value into a clinical and commercial market context.
02
Regulatory pathwaysIdentify feasibility questions early in the planning process.
03
Channel fitMatch product complexity and use case to suitable distribution partners.
Discuss your product and the China market context around it.
Experience & Network
Commercial experience across international brands, Chinese manufacturers, and local channels
Our team's background combines brand-side distribution experience, broad clinical product exposure, and relationships with more than 300 distributors and channel partners across China.
Track Record
Historical commercial experience
Oxford Immunotec
Our team served as a former Beijing general distributor for TB-related diagnostic products, supporting local commercial development in the market.
Abbott
Our team has long-standing regional distribution experience in North China for respiratory diagnostic products.
Dako
Our team has commercial experience with pathology diagnostic products and related specialized channels.
Chinese IVD Manufacturers
Distribution experience includes work with established domestic manufacturers, including Wondfo and Zhongyuan.
Clinical Device Categories
Our team's broader device experience includes gynecology, pediatrics, and andrology categories.
Brand names are referenced solely to describe our team's historical commercial experience and do not imply current affiliation or endorsement.
Channel Reach
Relationships developed through market work
Our China team has worked with more than 300 distributors and channel partners across the country. These relationships provide practical knowledge of regional market structures, specialty channels, partner expectations, and the realities of managing distribution performance.
Network size alone does not determine fit. We evaluate potential channels based on product category, target clinical setting, regional reach, sales capability, technical support needs, and alignment with the manufacturer's commercial objectives.
Commercial Management
A network becomes useful through active execution
Partner qualification
Regional channel design
Sales enablement
Distributor coordination
Market feedback
Expansion planning
Find the right route to market for your product—not just a list of distributors.
Contact
Tell us what you are evaluating in China
Share your product category, current market position, and area of interest. We will use that context to start a focused conversation.